April 28, 2015 at Grand Ballroom, Sheraton Grande Sukhumvit
Silpakorn University International College press Conference on new B.B.A.in Event and Leisure Marketing with an Elective Double-Degree Program in Collaboration with ESC Rennes School of Business, France. SUIC realized the need for graduates in marketing to respond to both national and international market development. The Program of Business Administration in Event and Leisure Marketing is produced to emphasize on knowledge development, analytical thinking and developing creative skills in implementation of marketing communication and presentation in order to produce graduates who are able to work and compete nationally and internationally. In addition, SUIC has created a network with public and private sectors to analyze trends and needs of various businesses in order to develop the industry-driven course content. Students will gain knowledge and experiences from full-time instructors, guest lecturers and practicum work. Field trips and short-course training aboard are offered to students who are willing to participate and meet the extra expense.